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About Me
- ANNE ZEISER
- Transmedia and social impact producer and media strategist tracks ripple effect of media on social change, culture, politics and science. Author of Transmedia Marketing: From Film and TV to Games and Digital Media, a new title from Focal Press in the American Film Market® Presents book series (2015). Transmedia Marketing skillfully guides media makers and media marketers through the rapidly changing world of entertainment and media marketing. Its groundbreaking transmedia approach integrates storytelling and marketing content creation across multiple media platforms – harnessing the power of audience to shape and promote your story.
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